impact.webershandwick.comPurpose Decoded

Homepage Sign in Get started is where you can find insights from Weber Shandwick’s global Social Impact team on building purpose-driven brands, engaging advocates and demonstrating social impact. Follow Following Keep Your Eyes on the Prize: Navigating the 2020 Sustainability Ecosystem Keep Your Eyes on the Prize: Navigating the 2020 Sustainability Ecosystem Welcome to the 2020s — our bold new decade that is off to a running start for companies and other stakeholders focused on sustainability. Melanie Janin Jan 21 More, Better Workplaces for Parents More, Better Workplaces for Parents Two weeks ago, Fortune released its ranking of the 50 Best Workplaces for Parents. It’s a list Fortune started compiling in 2016 to… Jennie Hendrickson Nov 25, 2019 Are We Turning the Tide on the Value of Waste? Are We Turning the Tide on the Value of Waste? We’ve all been there — post-lunch, standing in front of multiple trash cans, wondering what to do next… Melanie Janin Nov 12, 2019 Bringing D&I into the Day-to-Day Bringing D&I into the Day-to-Day Three day-to-day practices that can help move the needle on diversity, equity and inclusion in the office. Michelle Byamugisha Oct 31, 2019 PRDecoded 2019 Recap PRDecoded 2019 Recap Two weeks ago, our team traveled to Chicago to attend PR Week’s PRDecoded event. The two-day conference convened hundreds of… Allison Ranshous Oct 29, 2019 From Echo Chamber to Surround Sound: What Business Can Learn from the Global Climate Strike From Echo Chamber to Surround Sound: What Business Can Learn from the Global Climate Strike On September 20, an estimated 4 million people marched in streets around the world. Melanie Janin Sep 24, 2019 The Rise of Purpose, ESG and Implications for Corporate Communicators The Rise of Purpose, ESG and Implications for Corporate Communicators This is the third post in a series exploring the rise of purpose following the Business Roundtable’s Statement on the Purpose of a… Mike Lock Sep 23, 2019 Realizing a new vision of corporate purpose in America Realizing a new vision of corporate purpose in America The Business Roundtable made waves this month, releasing a new statement on the purpose of a corporation in which CEOs of America’s… Paul Massey Aug 27, 2019 Is the Milton Friedman Era Over? Is the Milton Friedman Era Over? The conversation around corporations and purpose kicked into high gear this week when the Business Roundtable released its Statement on… Victoria Baxter Aug 21, 2019 Pride Month 2019: Decoded Pride Month 2019: Decoded This year’s Pride Month celebrations were ones for the record books. Among the notable festivities, New York City was the host of… Daniella Sirochinsky Jul 31, 2019 About Latest Stories Archive About Medium Terms...